Ownership and Executive Management

Steven Fassberg, President, CEO and Founder
Mr. Steven Fassberg has been an investment banker and mortgage professional for the past 20 plus years. He also, simultaneously opened, developed and sold an array of impressive restaurant concepts and delicatessens from 1984 until 2002. He began baking bagels at the age of 13 in Massapequa, New York and has owned numerous New York style deli restaurants, steakhouses, and sports cafes during his career. Mr. Fassberg began developing the concept for real New York water bagels in June 2004, and has been working diligently full time for the last two years on the development of the franchise model and its menu items, operating procedures, and food delivery systems.

He has fully tested every aspect of the operational franchise model, and has had the benefit of some the best and brightest minds in QSR help shape the model to perfection. He has also negotiated agreements with Boca Java Coffee, Coca-Cola, Sysco Foodservice, General Mills, Nationwide Bagel Equipment, Cohen Construction as well as spends countless hours tweaking every detail of the kitchen and prep areas, computer POS system, and overall layout for maximum efficiency and profit.

Scott Harris, Chief Operating Officer
Mr. Harris has continually been a High energy executive/entrepreneur with 20 years of building and managing organizations to overachieve through vision, empowerment, well defined and well communicated objectives, motivational speaking, entrepreneurial creativity, extensive contract negotiation with fortune 500, and relentless drive to reach beyond and deliver. He served as President for the $240 million Atlantis Reef Project from 2002-2004 whereby he was responsible for sales and marketing, team recruitment, investor relations, as well as finance and public relations. Prior to becoming part of the management team for The Original Brooklyn Water Bagel Company, Mr. Harris held executive positions which specialized in developing complex and diversified strategies for Fortune 500 Companies. He successfully negotiated strategic partner agreements with Microsoft, Dell, HP,IBM Global Services, Partech, NEC, Sony Online Entertainment, Raytheon, and many other notable companies.

Joseph West, Ph.D., Vice President of Global Operations and Training
Dr. West, who served as Florida International University's School of Hospitality and Tourist Management Dean for 10 years, made history when he established an FIU satellite campus in Tianjin, China - becoming the first school in the United States to do this. On a personal level, Dr. West was the co-founder of the South Beach Food and Wine Festival. He has also served as chairman of the Department of Hospitality Administration in the College of Business at Florida State University in Tallahassee and was director of the Hospitality Education Program (HEP) for Florida's Department of Business and Professional Regulation.In addition to his academic experience, Dr. West knows what it is like to maintain quality and keep food costs in line in a restaurant as he was vice president of two restaurant companies and presently serves on the board of Benihana Corp.

Jim Dodrill, Esquire, Legal Counsel
James Dodrill, Esq. serves as the company's corporate and securities legal counsel.  Mr. Dodrill began his legal career in the New York office of Latham & Watkins, one of the nation's largest law firms.  Upon leaving L&W, Mr. Dodrill co-founded a golf equipment, apparel and accessories design and marketing company, serving as its President and General Counsel for 3 1/2 years from inception through IPO.  After consummating an underwritten, IPO for the company, Mr. Dodrill phased himself out, brought in other management and left the company in early 2000 to start James G. Dodrill, P.A., which exclusively focuses on providing corporate and securities legal advice to a global client base of select companies.  In 2008, Mr. Dodrill's practice was ranked as the 8th most active law firm in the United States for representing investors in private investments into public entities ("PIPES").  Mr. Dodrill is a graduate of Brown University and The University of Miami School of Law, magna cum laude.